Blog Archives

Her Umbrella's Favourite Apps

31/3/2019

Women in small business are not strangers to operating on a shoestring. Any small changes you can make in terms of efficiency and cost effectiveness may transform into a huge asset. While there is no shortage of comprehensive business solutions and services online offering all manner of diverse features, these are often overkill for managing small companies.

These are the apps that Her Umbrella Magazine could not have been created without.

1. Ripl. We used Ripl to create super cute videos and slideshows to promote our magazine. If you saw us in a clip online, bets are, it’s made on Ripl!

We used their customizable templates to create eye-catching animated posts to get us noticed. We posted our designs to all our social accounts with one click or scheduled them to go live later. We also analysed our engagement, measured our success, then refined our posts for optimal results. Ripl also provides expert advice for your specific business type and recommendations on what to post.

2. Canva. Canva is a graphic-design tool website, founded in 2012. It uses a drag-and-drop format and provides access to over a million photographs, graphics, and fonts. It is used by non-designers as well as professionals. The tools can be used for both web and print media design and graphics. We used Canva to create Her Umbrella and were thrilled with the templates created specifically for magazines.

3. Dropbox. As you know, Her Umbrella is an entirely submission based online magazine. What that means, is an insane amount of logistics. To securely share, sync and collaborate all Her Umbrella files, Dropbox fit the bill. Not only were all of our articles uploaded via dropbox but so were all of our images. Dropbox safety was also a bonus – their security features let you control exactly who gets access to your files, wipe data when you lose a device and recover files if you need to.

What is your favourite app? Drop it in the comments below!

0 Comments

Business Woman in the Spotlight Samara Flynn!

2/3/2019

0 Comments

I'm so excited to announce our Business Woman of the Week is Samara Flynn from Lemonade Press Copywriting !!! .

Inspired by local creatives, Samara endeavours to empower women to achieve success in the creative industries through strong and authentic copy. Why? Because she gets it. She's got paint all over her best tights, cried because her layer cake went wonky in the car, and had a tantrum because her overlocker stitch was not right (ever) and she has felt relieved when someone actually wanted to buy the thing she had put her heart and soul into. .

Selling shit is HARD and Samara wants to make it easier for people who, like her, are passionate about what they do. .

Congratulations Samara! We love what you do!!

https://www.lemonadepresscopywriting.com/